The Geek Journal

Websites, social content and branding. A practical field guide for your next business move.

Websites

WordPress, Shopify, Wix or custom: which fits your business?

Start with what your customers need to do, then choose the platform that makes it easy.

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Social media

A week of social content that actually has a purpose

Give every post and reel a role, from answering questions to starting a useful conversation.

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Branding

Brand basics to get right before you launch

A consistent message and a few well-made assets go further than a folder full of mismatched designs.

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